Movements

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Rajeev Karwal (President and CEO of consumer durables, IT and telecom divisions of Reliance Retail) was one of the first high-profile hires of the Mukesh Ambani’s ambitious retail plans and he, interestingly, is also the first to put in his papers. The place of the ex-CEO of Electrolux India will be taken by Ajay Baijal, who was heading the channel business (wireless) at Anil-controlled Reliance Infocomm. The movement also marks the first top-level poaching between the businesses of two brothers.

• In the ad world, Sanjeev Gauba has joined Bates Enterprise as its Vice President after he quit Dentsu Communications seven months back. At Dentsu India, after the recent resignation of its two Executive Creative Directors, Sudip Bhattacharya (Creative Consultant, Dentsu Communications) and Rajat Basra (Associate Vice-President, Dentsu Media Palette) have also called it quits. While Bhattacharya is moving to M&C Saatchi as Creative Director, Basra is tight-lipped for the time being.

• Also, Aiyana Gunjan is joining Dentsu Marcom as Director, Strategic Planning. Arjun Mukherjee, who had resigned from Rediffusion DY&R, has joined Capital Advertising as its VP. Also, V. S. Rao has been elevated to the position of GM of R. K. Swamy, Hyderabad from the post of Associate Branch Director in Bangalore.

• While Vishal Chinchankar, who was earlier placed at Mindshare Interaction (India) as the Business Director has moved to MindShare Interaction, Singapore. Its CEO, Manpreet Singh, has decided to call it quits.

• As Neville Taraporewalla, ex-Yahoo! India Chief, takes over Connecturf as its MD, Yahoo! India has a new addition. Pete Deemer will join as the Chief Product Officer (R&D), Yahoo! India.

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Source : IIPM Editorial, 2006, Arindam Chaudhuri's Initiative

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Mirror, mirror on the wall; can you choose between the two at all?!

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Amidst a thunderous roar of applause and an assemblage of sirens from all across the country, there’s always a deserving dark horse who comes out trumps – the mistress of the glittering tiara! But when there happens to be more than just one powerful contender to possess that covetous crown, history is created… somewhat like one craft ed way back in 1994, when equal degrees of intelligence, poise, allure and confidence walked down the ramp; when the two mesmerising maidens stung glory with their elegance extraordinaire!

Grace knowing no bounds in our cultural ambassadors, the Scorpion duo of Sushmita Sen and Aishwarya Rai (November 19 and November 1 respectively) have landed many a conventionalist’s foot in the mouth who seconded “in youth and beauty, wisdom is but rare,” as remarked Alexander Pope. Where Ash stole away a million hearts and the Miss World crown at Suncity in 1994, looking the fl awless nymph that she is, the very dynamic Titu (as Sen is lovingly addressed) repeated the feat at Manila the same year, albeit for a different crown, and together redefined the eminence of beauty pageants for Indians altogether…

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Education and E-Governance

Future doomed

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Faulty irrigation to blame
Though India has walked out from the humiliating PL-480 food credits of the 1950s, the food security of the country stands to be severely jeopardised if the elements of environment sustainability are not immediately incorporated into our agricultural practices. Faulty agricultural practices led by large scale canal irrigation is ruining the future of the country.

Large dams and canals were considered to be instrumental in bringing the Green revolution in the country. But Bhakhra Dam contributes only 12% and 15% of Punjab & Haryana’s agricultural productivity. Even that would have been satisfying but for the existence of about 449,000 hectares of waterlogged land and 687,000 hectares of salt-affected area in Punjab alone. If that was not enough, the unsustainable ground water mining has brought nearly the whole of Punjab under the danger zone. Researchers have argued that around 43-46 % of the total agricultural production for Punjab and 35% for Haryana, is based on unsustainably mined groundwater.

It is high time we realise that these socalled success stories have been sitting on brink of disaster. The sooner they switch to environmentally sustainable models, the better it would be.

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Source : IIPM Editorial, 2006, Arindam Chaudhuri's Initiative

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...the truth is out (of) there…

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False history gets made all day, any day; the truth of the new is never on the news, or so remarked Adrienne Rich, acclaimed American writer. And with the legendary John Le Carré’s latest offering, The Mission Song, come to light once again the unsightly elements of greed, power and conspiratorial voracity that have perennially characterised the countenance of international political climate.

The backdrop this time is the troubled lands of Africa, and Le Carré’s narrative has as its protagonist Bruno ‘Salvo’ Salvador, described by those around as, “the natural son of a bog Irish Roman Catholic missionary and a Congolese village woman whose name had vanished for ever in the ravages of war and time,” who finds himself endowed with a penchant for languages as a child in Congo.

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B&E this fortnight

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World’s largest hyper market chain Wal-Mart has come up with a business strategy that has shook the American generic drug market. The company has announced that it will offer over 300 most frequently used generic drugs at an unbelievable $4 (almost a fourth of previous market prices). Under the new pricing strategy various generic drugs which were oft en out of the purchasing purlieu of many Americans, will be amazingly within reach. Drugs that are a part of the new plan include cholesterol, blood pressure, vitamins and diabetes drugs among others. According to Wal-Mart these prices will benefit pensioners and senior citizens the most, as their total cost allocation for prescription drugs will subsequently come down. Wal-Mart benefits from economies of scale because of its large scale operations and its bulk purchases, which substantially reduces cost, ultimately benefiting the end consumer. The scheme is currently for the Florida State, but if successful, the company plans to extend it to other states as well by 2007.

Wall’ing high costs
In another instance of consumer welfare, Wal-Mart is also experimenting with eco-friendly packaging and had last year partnered with Nature-Works for corn-based plastic packaging techniques instead of petroleum-based, for perishable food items like fruits and sprouts. This year the retailer wants to make its stores 25% more energy efficient and reduce solid wastes by 25% as well. In this regard the company has initiated 13 value networks with one of them solely focusing on packaging parameters. Looks like business is no longer driven by profits, capitalist societies expect something in return of consumerism from large corporations working amidst them.

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Yes it does, for Indian agriculture sector has proved the old saying...

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Since independence, Indian fertilizer industry has grown manifold – much of the credit for which goes to initiatives like Green Revolution and Operation Flood. Not only have the imports of fertilizers witnessed a decline with India moving towards achieving self-sufficiency, but the manufacturers also have succeeded in making available quality fertilizers and other chemicals to farmers at competitive prices.

India has emerged as a major global player in this sector, helping the country earn the much important foreign exchange. As per FICCI figures, the volume of the Indian market in the chemical sector is approximately $30 billion. No doubt that most of the top companies in the agriculture sector in B&E Power 100 are the ones, which are into the business of manufacturing and marketing fertilizers, namely Rashtriya Chemical & Fertilizer Ltd, Chambal Fertilizers & Chemicals Ltd, etc. The other companies that have made it to the list include Monsanto India and Syngenta – leading bio-tech solution providers in the area of seeds. However, India still lags behind in food processing, one of the key global sectors.

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