IIPM PUBLICATION
World’s largest
hyper market chain Wal-Mart has come up with a business strategy that has shook the American generic drug market. The company has announced that it will offer over 300 most frequently used generic drugs at an unbelievable $4 (almost a fourth of previous market prices). Under the new pricing strategy various generic drugs which were oft en out of the purchasing purlieu of many Americans, will be amazingly within reach. Drugs that are a part of the new plan include cholesterol, blood pressure, vitamins and diabetes drugs among others. According to Wal-Mart these prices will benefit pensioners and senior citizens the most, as their total cost allocation for prescription drugs will subsequently come down. Wal-Mart benefits from economies of scale because of its large scale operations and its bulk purchases, which substantially reduces cost, ultimately benefiting the end consumer. The scheme is currently for the Florida State, but if successful, the company plans to extend it to other states as well by 2007.
Wall’ing high costs
In another instance
of consumer welfare, Wal-Mart is also experimenting with eco-friendly packaging and had last year partnered with Nature-Works for corn-based plastic packaging techniques instead of petroleum-based, for perishable food items like fruits and sprouts. This year the retailer wants to make its stores 25% more energy efficient and reduce solid wastes by 25% as well. In this regard the company has initiated 13 value networks with one of them solely focusing on packaging parameters. Looks like business is no longer driven by profits, capitalist societies expect something in return of consumerism from large corporations working amidst them.
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2006, Arindam Chaudhuri's Initiative
For More IIPM Article, Visit Below....
IIPM Alliances
IIPM Academics : Curriculum
Story About IIPM-The Indian Institute of Planning…
ABOUT IIPM
IIPM RANKED AHEAD OF FIVE OF THE IIMS RATED AS ONE...
DRESSED TEXTILES DELIGHT
Cadbury: Kuch Meetha Ho Jaye (IIPM Editorial)
World’s largest
hyper market chain Wal-Mart has come up with a business strategy that has shook the American generic drug market. The company has announced that it will offer over 300 most frequently used generic drugs at an unbelievable $4 (almost a fourth of previous market prices). Under the new pricing strategy various generic drugs which were oft en out of the purchasing purlieu of many Americans, will be amazingly within reach. Drugs that are a part of the new plan include cholesterol, blood pressure, vitamins and diabetes drugs among others. According to Wal-Mart these prices will benefit pensioners and senior citizens the most, as their total cost allocation for prescription drugs will subsequently come down. Wal-Mart benefits from economies of scale because of its large scale operations and its bulk purchases, which substantially reduces cost, ultimately benefiting the end consumer. The scheme is currently for the Florida State, but if successful, the company plans to extend it to other states as well by 2007.Wall’ing high costs
In another instance
of consumer welfare, Wal-Mart is also experimenting with eco-friendly packaging and had last year partnered with Nature-Works for corn-based plastic packaging techniques instead of petroleum-based, for perishable food items like fruits and sprouts. This year the retailer wants to make its stores 25% more energy efficient and reduce solid wastes by 25% as well. In this regard the company has initiated 13 value networks with one of them solely focusing on packaging parameters. Looks like business is no longer driven by profits, capitalist societies expect something in return of consumerism from large corporations working amidst them.For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2006, Arindam Chaudhuri's Initiative
For More IIPM Article, Visit Below....
IIPM Alliances
IIPM Academics : Curriculum
Story About IIPM-The Indian Institute of Planning…
ABOUT IIPM
IIPM RANKED AHEAD OF FIVE OF THE IIMS RATED AS ONE...
DRESSED TEXTILES DELIGHT
Cadbury: Kuch Meetha Ho Jaye (IIPM Editorial)
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