A neo age debut...

IIPM Best MBA INSTITUTE

...or a tough sporting debacle in store
Unlike countless Indian batsmen who become jittery at the sight of a typically overcast condition and a greenish top, Neo Sports entered a wicked wicket with seasoned players ESPN-Star Sports, Zee Sports and Ten Sports. And, the channel has so far made an eye-popping debut but will it survive among the gaints? Starting with Neo Sports, exclusively for cricket sure raised a few eyebrows, but Neo Sports Plus was soon shaped to broadcast domestic cricket in India.

Plus also bagged access to football tournaments like Copa Libertadores, Serie A, Bundesliga & Copa Sudamericana, along with badminton events: Thomas Cup, the Uber Cup, World Badminton Championships & Sudirman Cup.

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Source : IIPM Editorial, 2007

An IIPM and Malay Chaudhuri – Arindam Chaudhuri Initiative